Having just made her way out to the east coast, Jessica Alba multi-tasked as she chatted on her cellphone and smoked a cigarette after doing some shopping in the SoHo district of New York City on Monday (August 16).

Not wanting to send the wrong message, the "Into the Blue" babe quickly tried to hide her smoke as soon as she spotted the paparazzi - as she's recently been smoking more and more with insiders blaming the pressures of Hollywood as the cause.

Also making sure to keep her fit and healthy appearance, Jess spent the weekend working up a sweat during the First Annual Rising Stars of America All-Star Kickball Game in Santa Monica, CA on Saturday.

Held for charity and spearheaded by NBA star Baron Davis, Jess tweeted after the fun-filled festivities, "Great event BD! Thanks for everything RT @Baron_Davis: Shoutout to @cash_warren winner of the 1st Rising Stars of America Kickball MVP the Golden Boot is yours for a year..."